Importance of image
When I first got my company off the ground I wanted to make a good impression on my market share. I had the know how but I didn’t have the experience to back just how good my company was. People need something to show them that your company has experience so they feel more confident dealing with you in the first place. Getting an 800 number can help you with this right away. People perceive a fortune 500 company when they see an 800 number. Randy Charach Teaches this in many of his books about how important image and reliability are. Getting an 800 number these days is really not that hard and definitely not that expensive at all.